Spotted: A-list camera ops lighting steamy vertical sex scenes in random strip mall Airbnbs⊠while union jobs in L.A. gather dust. So whatâs going on?
Welcome to the new reality of showbiz: Hollywood’s on pause, and the vertical content machine is grinding at full speedâpowered by an army of underpaid, overworked crew members who used to work for the majors. Sound messy? It is.
Letâs dig in. đ”ïžââïž
đ„ Hollywood’s Slump = Vertical’s Feeding Frenzy
Since the 2023 strikes shut down everything from blockbusters to sitcom pilots, thousands of film crew workersâcamera ops, ADs, sound mixers, gaffersâhave been scrambling for work. And guess who was hiring?
Yep. Platforms like ReelShort, DramaBox, and Short Maxâall desperate for warm bodies to shoot 50 episodes in 5 days, usually on someoneâs uncleâs property in Burbank.
According to one grip, âI went from working Marvel reshoots to filming The Alphaâs Secret Baby Bride with no rehearsal, no blocking, and a crew of four. But heyâat least I got paid fast.â
đž Cheap Labor = Big Drama
Letâs be real: these platforms are built on speed. Scripts written overnight. Episodes shot in days. Editing done on the fly. But behind the scenes, itâs taking a toll.
Several crew members spilled the tea anonymously, saying conditions on vertical sets can be brutal:
- 14+ hour days
- Non-union wages (read: low)
- No turnarounds
- âMeal breaksâ that consist of a half-warm granola bar and Red Bull
One PA claimed, âWe filmed 80 episodes in 7 days. I havenât seen the sun since.â
And donât even get us started on safety. One camera op said a co-worker nearly passed out while rigging lights in a garage shoot with no AC.
đŹ The Platforms Turning a Blind Eye?
Word on the set is that some companies are getting reputations for pushing the limits. While they rake in streams and ad money, the people behind the camera are hanging by a thread.
Insiders point to platforms using shell production companies to avoid liability and skip out on health insurance, overtime, and⊠well, basic labor laws.
One set designer whoâs done both Hollywood and vertical work told V for Vertical, âYouâre either going to make bank or burn out. Thereâs no in-between.â
đ The Good, the Bad, and the WTF
To be fair, vertical has given a lot of below-the-line workers jobs they wouldnât have had otherwise. Especially while L.A. sound stages sit empty.
And some crew actually love it.
âItâs chaos,â said one gaffer. âBut itâs fun chaos. You get creative. You problem-solve. Youâre in and out in days, not months. And the checks clear.â
But letâs not romanticize itâothers are calling for union protections, rate floors, and crew caps to keep burnout from becoming the norm.
đ Final Word: A Revolution⊠Or Exploitation in HD?
The vertical film boom is real. Itâs giving us werewolf baby daddies, fake marriages, and cliffhangers every 90 seconds.
But behind the drama onscreen⊠is even more drama behind the camera.
And if these platforms want to keep slinging steamy soap operas to your phone, they might need to stop treating their crews like disposable background extras.
Because babyâkarmaâs vertical too. âđČđ