In a world where brands slap logos on billboards, billboards on sneakers, and sneakers on TikTok celebrities, **Crocs just took…
CONGRATS, CEO ROMANCE — YOU BROKE DATING, BUSINESS, AND BABIES
How Vertical Fantasy Men Accidentally Nuked Real-World Expectations China just dropped a media regulation bombshell that felt like the plot…
GAMMATIME HIRES SANDRA YEE LING — BECAUSE EVEN MICRODRAMA EMPERORS NEED REAL LEADERS
In the world of microdrama streaming, where everyone and their algorithms think they can crank out content faster than viewers…
BAYVIEW JUST BOUGHT A BUNDLE OF MICRODRAMAS — AND THE VERTICAL GIRLIES ARE FEELING VALIDATED
Well, well, well. The same industry that used to call vertical dramas “cheap content for phones” just opened its wallet.…
TAYE DIGGS GOES VERTICAL — BUT CANDYJAR MIGHT BE USING HIM AS A HYPE SNOWCONE
In the latest attempt to make everyone say “Wait… microdramas can have stars too,” Taye Diggs has signed on not…
THE SHADOW WRITERS OF VERTICAL:Inside the Ghostwriters, Script Mills, and Invisible Labor Powering 1,000-Episode Slates
Vertical studios love to brag about their output. “We released 47 new shows this quarter.”“We delivered 1,200 episodes in 60…
THE AUDIENCE IS SLIPPING AWAY — AND VERTICAL STUDIOS ARE PRETENDING NOT TO NOTICE
For two years now, Hollywood has been telling itself a comforting lie: “Vertical video is the future.”“Retention is up.”“Audiences love…
The Vertical Stars Are Coming: Why TikTok Actors Will Replace Hollywood Leads in Micro-Dramas
Hollywood is preparing for a future it doesn’t fully understand — and the biggest blind spot is talent.Studios keep chasing…
🎰 CASINO OF FEELINGS – Inside the Vertical Drama Addiction Economy
In the glittering chaos of the vertical boom, one truth is emerging: this isn’t just entertainment — it’s behavioral engineering.…
Hollywood’s Vertical Gamble: Why Everyone’s Betting Big — and Why It Won’t Play Out the Way They Think
Hollywood has finally discovered what the rest of the world figured out three years ago: vertical is real, it’s lucrative,…
